Google Digital Garage Certification Practice Exam 2025 – Complete Test Prep

Question: 1 / 400

Which of the following is a benefit for businesses when utilizing videos created by others?

Creating their own video content

Advertising on other people's videos

Utilizing videos created by others can provide significant advertising opportunities for businesses. When businesses advertise on videos produced by others, they leverage those creators' existing audiences and content to enhance their visibility. This can lead to increased brand exposure and engagement, as the audience is already interested in the type of content being viewed. By placing ads on relevant videos, businesses can effectively target specific demographics that align with their marketing strategies.

The other choices involve activities that do not fully capitalize on the advantages of using content created by others. Creating video content themselves requires additional resources and expertise, which not all businesses may have. Downloading videos for free raises legal and ethical concerns surrounding copyright infringement, which can lead to repercussions for businesses. Generating live video streams involves a significant commitment to creating real-time content rather than utilizing existing material. Therefore, advertising on other people's videos stands out as the most beneficial strategy for businesses looking to enhance their marketing efforts without incurring the costs associated with producing original content.

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Downloading videos for free

Generating live video streams

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