Google Digital Garage Certification Practice Exam 2025 – Complete Test Prep

The primary aim when designing a business website is to generate customer action or conversion. This focus is essential because the ultimate goal of most business websites is to facilitate interactions that lead to sales, sign-ups, leads, or any specific goals relevant to the business's objectives. Designing with this aim in mind means creating user-friendly navigation, compelling calls to action, and engaging content that encourages visitors to take the desired steps, whether that's making a purchase, signing up for a newsletter, or requesting more information.

While attracting backlinks, ensuring quick load times, and showcasing company history can all contribute to a website's overall performance and user experience, they serve more as supportive elements rather than the primary aim. Attracting backlinks can improve search engine rankings, quick load times enhance user satisfaction, and company history may build credibility; however, these are secondary to the core objective of converting traffic into tangible business outcomes.